How do I plan my print advertisement?

ADVERTISEMENT DESIGN TIPS
BY DAVID TINGLEY, EDITOR, CUCKFIELD LIFE MAGAZINE

A lot of small businesses that advertise with us aren't always sure what should be included on their ad on our pages. If this is the same for you, then do get in touch with us, as we would be delighted to share our Top 10 Tips sheet with you to help you consider it for your own business. 

The video below was filmed by me to give a few of those hints and tips...

Why is repeat advertising so important for your business?

By David Tingley, editor, Cuckfield Life magazine

One-off advertisements don't really work. I mean, sometimes they do, sure. But generally they don't! That's the reason why we recently stopped selling small, one-off placements in our family of three community magazines (Cuckfield Life, Lindfield Life & Hurst Life) - because feedback suggested that it wasn't good advice for our customers. 

Here is local marketing expert, Rebecca Jabbar (Strategic Marcomms), who explains what she thinks about why it makes good sense to advertise repeatedly...

What we want our customers doing is spending money on GOOD, EFFECTIVE advertising that gives them new customers consistently, so that THEIR BUSINESS GROWS and they tell lots of other businesses about how worthwhile it was ADVERTISING in our community magazines. 

That is our aim and that's just what we strive to do. Talk to us about advertising in Cuckfield Life today...